Cisco's CEO on staying ahead of technology shifts

Author: 
Chambers, John
Publisher: 
Harvard Business School Press
Date published: 
2015
Record type: 
Journal Title: 
Harvard Business Review
Source: 
Harvard Business Review, Vol. 93, No. 5, May 2015, pp. 35-39
Abstract: 

Cisco Systems Inc. has been successful because it has focused on how to anticipate changes in the market. The company maintains a start-up mentality, and addresses market shifts in three ways. Cisco will either develop the new technology in-house, make an acquisition, or do a "spin-in" - bring in developers and engineers to work on a given project and then move them outside the firm. Since its dial-up beginnings, Cisco has moved through five transitions: mobile, video, cloud computing, application-centric computing, and Internet of things. In this latest shift, Cisco launched an engineering group brand to address timely solutions. Boldness in change is key, as is a culture that fosters success amidst unpredictability.

Language: 

CITATION: Chambers, John. Cisco's CEO on staying ahead of technology shifts . : Harvard Business School Press , 2015. Harvard Business Review, Vol. 93, No. 5, May 2015, pp. 35-39 - Available at: http://library.africa-union.org/ciscos-ceo-staying-ahead-technology-shifts

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